The term e-commerce can it is defined as distribution,
sales, purchasing, and marketing of goods and services are made through
electronic transactions without the seller and the buyer must meet in person.
Recognition system for goods and services can be through the internet or
television.
In recent times, increasingly prevalent online shop that
relies on the internet and social networks to promote products and services
offered. Where the e-commerce is expected that high confidence in the process
of buying and selling, because the seller and the buyer does not personally
with each other. E-commerce may also involve the transfer of electronic data,
automated inventory management system and automated data collection system. E-commerce is an application of e-business relating to commercial transactions.
Applications that
deal with e-commerce
Email and messaging, content management system (CMS),
document, spreadsheet, database accounting and financial system.
In e-commerce, CMS web can facilitate users in managing
data. In the web services, there is such a thing as web CMS Plaza services
geared toward small and medium-scale enterprises. Where a professional web
design templates ready to use with a wide range of services tailored to the
needs of business prepared and effort. CMS service also provides solutions to
meet the needs of making a website that can be customized according to the
company budget. CMS Plaza also facilitated the management of content updates,
images, and other pages on the website is online anywhere and anytime with real
time updates.
During its development, e-commerce experience development at
the time which at first the use of commercial transactions such as the use of
EDI (electronic data interchange) to send commercial documents like buying
orders or invoices electronically, then evolved into a web of trade through a
secure HTTP server, special protocol that uses encryption to keep customer
critical data. In addition to network WWW technology, e-commerce also requires
a database, email and other forms of technology such as the non-computer system
to shipping goods and means of payment.
Factor's key to
success for the company to survive
In e-commerce, not just by relying on the product's
strengths goods or services, but must have a qualified management team work,
timely delivery of products in order to satisfied customers, good service, excellent
organizational structure, network infrastructure and security are assured, and
good web site design to make it more interesting and creative people to see the
products offered.
Contributing factors:
- provide a competitive price
- provide a buying service that's responsive,
fast, and friendly
- provide information on goods and services a
complete and clear
- providing few rewards such as coupons or
discount in order to better attract buyers
- giving special attention to the proposed
purchase of the buyers as if the prospective buyer to ask for advice
- provide a community for discussion suggestions
and criticism from customers
However, in e-commerce also have the usual problems posed,
namely:
Deception by theft identity and lying to customers, because
in e-commerce in less-developed areas of the law.
Therefore,
in the e-commerce, a company as a user and the customer must understand each
other and with the existing rules should be wise in choosing a product or
service offered or purchased through e-commerce applications.