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Treasure Hunt

Inside the Mind of the New Consumer Read Abstract
Published: April 20, 2009 Visits: 0 words : 900

Trading Up

Why Consumers Want New Luxury Goods - and How Companies Create Them Read Abstract
Published: April 20, 2009 Visits: 0 words : 900

Tough Calls

Author:Josh Gordon  Abstract by:getAbstract
Selling Strategies to Win Over Your Most Difficult Customers Read Abstract
Published: April 20, 2009 Visits: 0 words : 900

Time Traps

Author:Todd Duncan  Abstract by:getAbstract
Proven Strategies for Swamped Salespeople Read Abstract
Published: April 20, 2009 Visits: 0 words : 900

The White Paper Marketing Handbook

Author:Robert W. Bly  Abstract by:getAbstract
Read Abstract
Published: April 20, 2009 Visits: 0 words : 900

The Ultimate Sales Machine

Author:Chet Holmes  Abstract by:getAbstract
Turbocharge Your Business with Relentless Focus on 12 Key Strategies Read Abstract
Published: April 20, 2009 Visits: 3 words : 900

The Ultimate Question

Author:Fred Reichheld  Abstract by:getAbstract
Driving Good Profits and True Growth Read Abstract
Published: April 20, 2009 Visits: 2 words : 900

The Ultimate Marketing Plan

Author:Dan S. Kennedy  Abstract by:getAbstract
Make Your Mark, Communicate Your Message, Find Your Hook Read Abstract
Published: April 20, 2009 Visits: 0 words : 900

The Team Selling Solution

Author:Steve Waterhouse  Abstract by:getAbstract
Creating and Managing Teams That Win The Complex Sale Read Abstract
Published: April 20, 2009 Visits: 0 words : 900

The Springboard

Author:Stephen Denning  Abstract by:getAbstract
How Storytelling Ignites Action in Knowledge-Era Organizations Read Abstract
Published: April 20, 2009 Visits: 4 words : 900
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Summaries and Short Reviews

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This category includes Marketing & Sales reviews, book summaries and abstracts of articles and academic papers related to Marketing & Sales. Each submission is created by members of the Shvoong community. Want to write your own? Learn more about how to make money online!