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Shvoong Home>Books>Who, what and where in Kista Galleria. An ethnographically inspired study of a shopping mall and mob Summary

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Who, what and where in Kista Galleria. An ethnographically inspired study of a shopping mall and mob

Book Review by: tar    

Original Author: Åsa Rudström
An ethnographically inspired study was performed in the Kista Galleria
shopping mall. The objective was to provide
input to the design of a
mobile social service running on mobile telephones. User behaviour was
observed indicating opportunities for a service to manifest itself on a
user's mobile phone without being too obtrusive: phone walking,
glancing, and logging on and off. The study also provided insight as to
places in the mall where people tend to gather and stop for some time
span: waiting rooms. Such places are appropriate for the placement of
server stations and public server displays.
input to the design of a
mobile social service running on mobile telephones. User behaviour was
observed indicating opportunities for a service to manifest itself on a
user's mobile phone without being too obtrusive: phone walking,
glancing, and logging on and off. The study also provided insight as to
places in the mall where people tend to gather and stop for some time
span: waiting rooms. Such places are appropriate for the placement of
server stations and public server displays.
Published: August 30, 2005
Please Rate this Review : 1 2 3 4 5

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