Writers are constantly looking for new and creative ways to promote their work. There are literally hundreds of books on
the
marketing examining this subject from every possible perspective. Some of these books outline longs lists of potential promotional ideas while detail some specific aspect of promotion. On The Road With The Old Gals: Lesson Learned While Promoting Books by Lecture looks specifically at using speaking
engagements to promote books. This book not only looks at the how to (how to find appropriate audiences, how to find speaking engagements, and how to get paid to do it) aspects of speaking engagements but also at the should you (should you become a speaker), and would you (would you make a good speaker, would your book be suitable for public speaking) aspects of public speaking. The author also dispels a good deal of common myths pertaining to speaking and selling books.