This paper explains that the UAE is endowed with an extensive coastline fringed by white sandy
beaches and a varied landscape suitable for a wide variety of
activities from powerboat races to sand skiing to golf . The author suggests that, to draw more tourists to stay longer,
increase spending, and make repeat visits, efforts need to be intensified to represent Dubai and UAE as exotic places with year-round events filled with a
carnival atmosphere. This requires a well-planned and widely publicized
tourism calendar throughout the year and well in advance. The paper stresses that tourism must be placed high on the national agenda and be given the same status as expor-oriented and infrastructure industry. Table of Content Background to Research Study An Overview Research Area of Study Recent Development Research Aim and Objectives + Research Questions Research Aim Layout of the Dissertation Tourism Planning and Development The History of Tourism Planning and Development in the Gulf Region Sustainability and Tourism Development in the Middle East Tourism as National Income Provider in Gulf States Case Study Dubai, UAE and Middle East History of Dubai and UAE as Tourist Destinations Changes in Tourism Development in Dubai, UAE and Middle East Reason for the Increase In Tourism Development of Dubai Winning Combination Quality of the Infrastructure Increase in the number of Visitors Better Partnership between Public And Private Sectors Government Policy Growth in Service Sectors Germany as a Market Expansion of Parking Bays at the Airports Dubailand Growth in the Non-Oil GDP Oil Contribution The Importance of Tourism for Dubai as a Secondary Source of Income Obstacles to Future Tourism Development in Dubai and UAE Changing Outlook Transportation Network Renovation of Tourism Product Other Measures