Porter identified five major factors that affect the
strategy that a company can utilize in the modern day
market. This study emulates the five factors with respect to some of the major
industries that dominate the market. It explains that strategy employed by any company is dependent on both internal and external variables affecting the organization. The industries selected for the study are the
pharmaceutical industry, the
airline industry, the
automobile industry, the computer industry, and the
tire industry. Introduction Discussion Internal Rivalry Barriers to Entry into the Industry Buyer Power Supplier Power Substitutes and Complements Market within which the Industries Operate Toyota vs. Ford: Core Current Operating Strategies Product Mix, Differentiation and Diversification Comparable Alternate Strategies Conclusion Bibliography