This
paper presents a plan for Deere &
Company, a leading
producer of
equipment for agriculture and forestry and a major producer of equipment for lawn and turf care and construction, which would allow the company to maintain a
competitive edge in the marketplace without compromising the profitability of the company. The paper suggests that the best way to do this is by instituting a lean
supply program and explains how to do this. Introduction Competitive Markets and Focusing on Customers Rapidly Changing Products and Multiple Products in a Supply Chain Development of Long-Term Relationships with Suppliers Pressure on Costs Conclusion