As Internet usage for both personal and professional purposes continues to increase, it is essential that e-
based businesses keep a close eye and open mind on the evolvement of web-based technologies. E-
business is booming, but without a strategic plan in place that provides flexibility, many companies will miss the E-business train. The author of this paper feels that the key to ensuring that a company will emerge stronger and more successful in the struggle for e-survival will come from its
ability to use new Internet business
tools, and not to completely abandon them. One of these tools is the many Internet surveys now available. They can provide organizations with the ability to monitor, analyze and identify trends as to where their
customers are coming from (e.g., both geographically and intellectually), who they are in relation to demographics, and what their preferences are. This report reviews
survey methodologies and results from the Graphics Visualization and Usability (GVU) Center of Georgia Institute of Technology, and from the Survey.
net of the InterCommerce Corporation. Table of Contents Introduction Differences in Data Collection Methods Strengths of GVU and Survey.Net's Methodology Limitations to GVU and Survey.Net's Methodology Overall Differences in Findings Conclusion Appendix A (Research Methodology Chart) References