In the 40-plus years since John F. Kennedy''s assassination, many people have forgotten how far American politicians have
come in their public personas. Every candidate tries to use the media, savvy advisers, staged events and a winning
personality to develop an authentic, vote-getting public voice. Kennedy was the first president to master these essential political tools. This made him one of America''s most popular presidents, as well as a celebrity. Kennedy''s political personality was so strong that it virtually transformed the presidency. In this rich historical and personal story, author John A. Barnes does a great job of showing how Kennedy operated. JFK was enmeshed in pivotal events and each circumstance tested his ability to lead. Barnes clearly presents Kennedy''s triumphs and shortcomings as well as his formula for successful
leadership. getAbstract.com recommends this to aspiring and current leaders, and to those interested in history - or in politics the way it used to be.