This paper discusses the
principles of
effective business communication. It is written from the perspective of a purchasing analyst of the Con Edison Company, but the ideas presented can be applied to most other business situations as well. The paper examines the following topics: 1. Principles of persuasive business communication: analysis 2. Techniques of business
report writing 3. "Good news" and "bad news" letters, and other business
correspondence 4. Giving effective oral presentations/ speech 5. Characteristics of non-verbal communication