This paper studies the role of entrepreneurialism within the hospitality industry, particularly the
rooms division management. The paper argues that despite the current success of the industry, entrepreneurialism and
initiative are essential to its continued growth. The paper begins with an overview of the field of rooms division management, which includes responsibilities over revenue management, profitability, front office
operations and the
lodging and guest cycle. The paper then defines entrepreneurial management as building sustainable business through a continuous process. Included in this, according to the paper, is a reliance on management teams. The paper demonstrates how these operations require an entrepreneurial mindset based on the ability to "think outside the box". Examples focus on traditional financial management and yield management. Introduction Entrepreneurial Thinking Leadership vs. Management Traditional Financial Management Yield Management Conclusion
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