This paper explains that e-marketing incorporates techniques from the
traditional marketing spectrum such as price, placement,
product and promotion. But, because these lines of reasoning are presented on a much cheaper medium coupled with the potential for personalized advertising and interactive aspects, it has become much more of a business friendly tool than the
traditional marketing
approaches. It explains that companies such as eBay and KaZaA have lured million of people to their web sites utilizing these modern digital e-marketing approaches. Outline I. Introduction II. E-Marketing related Promotions Example Two Online Companies E-Marketing Related Advertisements Summary and Conclusion