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Summaries and Short Reviews

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Video Advertising

Book Summary by: AcaDemon    


This paper explains that, although people can make a case that advertising goes too far, by using sexual innuendo that is
too graphic or targeting children who have not yet developed the ability to evaluate claims of the advertisement, the United States Constitution provides everyone in this country, including advertisers, a number of protections from regulatory abuse such as freedom of speech. The author points out that one of the most common criticisms is that advertising tries to sell us things we neither need nor want; however, in a capitalistic society, companies are allowed to encourage consumers to buy their products. This paper concludes that the video advertising is an important part of the U.S. economic system; the problems of this advertising can be managed.
Published: November 12, 2006
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