Writing is a means of
communicating in which communication refers to the process of creating shared understanding. For the
person
communicating, there is a need to consider who will be receiving the message and to ensure that this message can be both received and understood. The paper shows, therefore, that the writer needs to consider the
audience. It explains that the writer must consider several aspects, including choosing appropriate language, achieving clarity, and getting the audience's attention. In addition, the paper shows that writing forms and writing rules also take into account the needs of the writer. Finally, the paper shows that the writer can consider audience at any of the stages of writing and describes the process of determining the audience.