The paper examines how far John Fiske's theories of popular
culture as resistance still apply in the 21st century, using
the contemporary example of peer-to-peer file
sharing. The focus is on examining file sharing as a cultural activity which is interesting in an anthropological sense, rather than the ethics or legality of file sharing. It explains how, by resisting the power of advertisers, shops and even the music industry as a whole, individuals are reclaiming
culture.