In Roland Barthes' structuralist semiotic approach to sociology, it is clear that much insight into the character of society
and culture can be derived by linguistic analogy. The paper shows that Barthes develops the view that language has a dual function that is public, available for all to see in a social context on one hand and on the other a psychological, i.e., private or
imaginative, function. Creative and imaginative processes are associated with the impulse to respond to and express or interpret the public or social meanings that are made in and by language in its cultural function. The paper shows that much of what the individual experiences as either social or personal begins with language--identity, features of experience, narrative,
communication with others and so on.