Yes undoubtly, the manufactures of the product for children have their special obligations to consumers and society. Products like toys, dolls, cars , soft toys and health care products, educational text book and study material, children foods amd meal , pediatric medicines, cloths and garments which are being meant for children do require great deal of responsibility and care in their design and manufacturing because children are the main users of this products. Company like Johnson & Johnson, Nestle, Cadburys, Amul and toys making companies etc have been taking full care and attention in manufacturing these products. Company’s main aim is to bring joy and happiness to children’s lives. Company’s products, which are being designed for children must be sensitive to social concerns about children’s right.
Manufacturers should adopt some safety and quality methods as a part of social ethical responsibility in designing their products for children’s.
The use of technology to market the products of children, too, present ethical responsibility with regard to consumer privacy and safe use of products. Today, with the emergence of computers and Internet technologies, the design and marketing of products have been speeding up day by day. Children’s toys and on line games have proved to be great effort in this area because it markets to children , it has a responsibility to communicate/instruct with parents about corporate market strategy .
The company should take special steps to inform both children and parents about internet based advertising and about other on line games. Children’s privacy is must in this concern .
Product safety and quality proven has been major step for toys making and children’s health care product.
Health and physical fitness , is a part of social responsibility for various food and meal related companies like amul, nestle , MacDonald’s . various fast food makers are having their serious concerns in making and delivering burgers and pizza’s etc. These companies follow some set of principles to improve product quality and health safety for the safe usage of edible product.
Companies which publish books and other reading materials, have their corporate responsibility to publish legal and moral and to ignore vulgar and unethical issues.