A small step for Brazil, but enormous for etniaEstava looking a way to reveal my opinion on the racism that so is taken root in the Brazilian
society, when found a site on the
black conscience. I was more surprise still when seeing that some people if use of this space, does not stop helping né… reflection on the tragic history of exploration and slavery the one that was submitted all a race throughout more than three hundred years, but to demonstrate, beyond the preconception, the deepest ignorance on the depth of this subject. Somebody arrived to suggest the creation of the “
Day of the Green Conscience”. He would be comic actor if it did not disclose to the degree of disrespect with the suffering of millions of creatures
human beings. “Black Conscience”, mine expensive friend, does not mention only the affirmation of an ethnic group characterized by its color, means to fight so that the importance of this people is recognized as vital for the construction of this nation. It was not only its manual works, gotten under the chibata of the colonizador, but it was its cultural largeness, its pacific nature, its physical and interior beauty that had colored and become human more this country that only served of criminal colony and source of extration of wealth for the Europeans. It would be very good that the races were created “days” as these for all. Thus, who knows in the “Day of the White Conscience” the euro-descendants could be congregated and to pray for the souls from that as much had suffered and for the disinherited ones still they suffer in its hands. Or, at least it could help in the change of distorted vision that the society still has on the blacks. An example of this distortion can be seen in advertising Rexona a
deodorant: some black women are observed in “scenes of the day-day”. A sewing, another one works in an office, another one travels of foot in an urban bus. Everything very normal, not to be for the basic, common detail to all they: when the camera if dislocates in direction its feet discloses that… they
sambam. In house, in the office, the bus they sambam! The text says that it is about passion, the same passion with that Rexona created the deodorant for people with black skin! I believe that since of the definition of the “good savage” nothing so cretino did not hear. This is a vision boçal, unprovided of any context and that explicita its preconception without any pudor.Apenas tries to disfarçar it with a sad one appeals “passion”, when in the truth they are of eye in the segment of busy market for these women so discriminated, with hours of working (when they obtain job) massacrantes and sub-remunerated. But, according to optics of the advertising executive, them is black, then, they sambam. Perhaps as the “Day of the Black Conscience” a time per year is only commemorated, takes centuries re-to educate the society. Then, that such in them to appropriate of the idea of the song and all day to be day of Blacks, Indians, Whites and all the human beings that do not feel superiors to its equal ones.
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