HowAmerican journalist prognose and businessman Daniel Pink, author "And Whole New Mind" (Quite new mind)- the times of works approach and creativity. Era of information, logic and it goes away to lumber-room the precision. Possession information this firmly for little. It was one should today have idea, be about step before different. The ingeniousness be required at medias, the advertisement of, marketing, the computer firms. investigative centres, also in education. Children be able to pass 60 solutions of problem on the average. They grew to six only three. It was it been proper to use from this what our consolations invent. More and more firms on market use with children''s ideas just. Firm with example is acting in Poland Brainshop At - boot, deal with for business with innovative solutions. Psychologist from firm co-operates, who goes to kindergarden and it asks about
different matters children. Conversations with children be recorded and passed on workers Brainshop At - boot. Recordings analyse you in turn, they create own
associating and the campaigns of different products in this way come into being. In looking for good ideas important contact is with
men different than we alone. Similar they soothe our mind. Persons who tease us stimulate our mind to working. Essential doing for
creative work of brain is me pauses in work, altering surroundings. Important movement is also. Unusually
useful in they coaching our ingeniousness they are the riddles and the scolding of brains. Here several of them: * Strike what common guilds they have with me forest and theatre you - exercise on example useful skill to editing describing 50 hotels brochure so. * Associate. Let''s let''s put, that you have to make poster about soda water. Build the whole chain of associating (water, szuwary, frog itd …). Maybe some with associating will exactly shot in ten. * Which will be … cars they if would had brain? Oneself if would showed, that day has 23, and not 24 hour? Or concrete situation in work: it slowed down eight workers. Result is, strike over cause now. When you work in larger team propose your collaborators the more interesting form of storm of brains. Every should record on leaf his idea. Next person idea this replenishes. Effect can be funny, but it can happen also useful. If you are boss, remember, that the most creative they are folded with different men group. The more diverse men''s group, this larger innowacyjność. Useful it is and this what all criticizes, bore, romantic, joker and ill-humoured fellow. Method is excellent method increasing creativity also "six kapeluszy”: * Represent me, that you have six kapeluszy. Every from different style thinking. If you will put on head red , act with only emotions. Railway on white. Thought exclusively about facts. Blue then hat boss. Control, direct, sum up. One should to eternal optimist yellow hat. Black to pessimist. At last green, then the such which provokes your works. Six mighty
kapeluszy to found in
group not only, but also in loneliness – in order to to solve personal problems …
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