The implementation of Quality Standard ISO 9001: 2000 in public services, especially in the area of demography has brought in fresh breeze to the society, although in reality there are still some complaints from the society regarding the quality of public services in Musi Banyuasin Regency. The objective of this study is to find out the influence of the implementation of the policy of public services in the area of demography on public satisfaction in Musi Banyuasin Regency.
The method used in the study is descriptive quantitative method. The technique of sampling used is stratified random sampling with the number of samples consists of 60 respondents. Statistical analysis used to test the hypotheses in this study is descriptive analysis and multiple linear regression analysis. The calculation is carried out with the help of SPSS program for Windows version 14.
The result of analysis shows that: (1) The implementation of the policy of public services especially in the area of demography in Musi Banyuasin Regency has run well. This condition is indicated by the level of satisfaction of the society with the form, reliability, responsiveness, security and empathy. This means that the implementation of the public services in accordance with the program of ISO 9001:2000 has run as expected by the society in Musi Banyuasin Regency; (2) The factors of the controllability of the problems, the capacity of the policy to structure the process of the implementation, and external variables outside the policy have simultaneously influenced the satisfaction of the society significantly; and (3) Out of the three factors observed, only two factors which have significant influence on the satisfaction of the society. The factor with the most significant influence on the satisfaction of the society is the external variables outside the the policy. This condition is in harmony with the situation in the field in which the external variables outside the policy, such as, conducive social and economic condition in Musi Banyuasin Regency, the support from the society for the implementation of the public services in the area of demography by applying ISO 9001:2000, the attitude of the executives in the field, the support from the government officials and the commitment of the employees have contributed to the success of the implementation of the policy.
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