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Shvoong Home>Social Sciences>Economics>Introduction to Business Summary

Introduction to Business

Book Summary   by:naurisa     Original Author: Jeff Madura
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A business is created to provide product or services to customers. If it can conduct its operations effectively, its owner earn a reasoable return on their investment in the firm. In addition, it creates it creates jobs for employees.

A business is an enterprise that provides products or services desire by customers.

The goal of a business

Business are established to serve the need of consumers by owners who seek to make profits. The people who create a business may see an opportunity to produce a product or service that is not already being offered by other firm.

The profit that you earn from your new business are depended on three condition:

1.          There needs to be a demand for the service that you offer. If there is no demand, you will not generate any revenue and therefore, will not earn profit.

2.          You need to attract customer, meaning that they choose you instead of your competitor ( other tutor ). If you offer a better service or lower price may choose you instead of your competitor.

3.          To earn high profit, you need to keep your expenses low. If you can run your business efficiently, your expenses should be relatively low, and you will be rewarded with higher profit.

Business ethics and social responsibility

A firm’s employees should practice business ethics, which involves following a set of principles when conducting business. Each firm has a social responsibelity, which is the firm’s recognition of how its business decision can affect society.

a)          Responsibility to customers

•           Responsibel production practices

•           Responsibel sales practices

b)          Responsibility to employees

Firms ensure that the workplace is safe for employees by closely monitoring the production process.

Firms are responsibility   for ensuring that employee are treated properly by other employees.

c)          Firms are Responsible for satisfying their owners (or stockholder ).

d)          Responsibility to creditor

Firms are Responsible for meeting their financial obligations to their creditors. If a firm is experiencing financial problems and is unable to meet its obligation, it should inform its creditor.

e)          Responsibility to the environment

-            Air pollution

1.          Sighting return the production process

2.          Governmental management guide

-            Land pollution

1.          Firm have revised their production and packaging processes to reduce the amound of waste.

2.          They now store toxic waste and deliver it to specified toxic waste storage site.

3.          They also recycle plastic and limit their use of materials that would ultimately become solid waste.

f)           Responsibility to the community

•           Sponsor the local society event.

•           Render to society unable to.

•           Render for the purpose of educational

Assessing economic conditions

Economic condition reflect the level production and consumption for a particular country, area, or industry.

Impact of economic growth on business performance

Economic growth represents the change in the general level of economic activity. Sometimes economic growth is strong, and other times it is relatively weak.

The impact of a stronger economic can spread quickly across all business. Once consumers begin to increase their spending. Firms experience a stronger demand for their products and may begin to hire more employees to accommodate that increased demand.

The impact of a weak economic conditional can spread quickly across all business. When conditional are weak, some businesses are affected more than other

Impact of inflation

Inflation affect a firm's performance because it can effect the revenue or expenses of a firm. When inflation is high, firm incur higher cost of production. If they pass on the higher cost to consumer by raising price, the consumer may reduce their demand for the products, and revenue (and profit) will decline.

Impact of interest rates

Interest rates impact a firm’s performance because they can affect the revenue or expenses of a firm. When interest rates increase, the firm’ cost of borrowing increase. Therefore, its expenses increase and its profits may decline.

Published: February 13, 2011   
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