Making Money with Articles: The Importance of Keywords
The following paragraphs summarize the work of Keyword Density experts
who are completely familiar with all the aspects of Keyword Density.
Heed their advice to avoid any Keyword Density surprises.
Keyword
density and placement are important parts of optimizing your articles
for search engines. Search engine spiders scan a page in a way that
makes it important to place your keywords where they will be detected
and recognized as a keyword, so that your article will come up when
someone searches for that keyword.
What is a Keyword?
A
keyword is a word that is going to be placed in your article several
times, not just once as that would make every word a keyword. When a
spider sees that you have a word placed several times in an article, it
will determine that your page may be useful to users that search for
such a keyword.
Over Optimizing Your Articles
I trust
that what you've read so far has been informative. The following section
should go a long way toward clearing up any uncertainty that may
remain.
It is important to note that there is also such a thing
as over optimizing your articles for particular words, this is known as
"keyword stuffing". When you stuff keywords in an article a spider will
detect that you are trying to trick it into placing your article high in
the search engine results for that word, and will instead penalize your
site and your page for doing such. This may even affect the rankings of
your other pages or get your site blacklisted from a particular search
engine if you are found keyword stuffing too many times.
What is Keyword Density?
Keyword density is how many times your
keyword is placed in your article. Most use a percentage to determine
how many times they will put a keyword in an article. For instance, if
you have a 500 word article and want to achieve a keyword density of 5%,
then you will need to have the keyword in your article exactly 25
times. You can find hundreds of resources and guides recommending one
keyword density over another and the reasons behind the logic, however,
in the end you will have to determine which density is more profitable
for your articles. Each webmaster as their own density that they like to
achieve based on past results. As long as you don't over optimize and
you are making sufficient profit from your rankings, then you can choose
whatever keyword density you like.
The Right Density
No
matter what exact density you choose, it is important to place keywords
so that there are more at the beginning and end to produce an hour glass
effect. Having the right keyword density in your article makes it more
likely that you will make money off of that article because it will rise
in the search engine results and be seen by more people.
Now
you can be a confident expert on Keyword Density. OK, maybe not an
expert. But you should have something to bring to the table next time
you join a discussion on Keyword Density.